Pros:
High-quality traffic that’s fairly cheap. It’s pretty surprising how few advertisers are using Yandex. Very clean interface and many friendly marketing tools.
Cons:
Unless you want to advertise in Russia, Yandex won’t have volume very much.
Conclusion:
I’ve ran quite a bit of traffic with Yandex and overall I’m very pleased with the platform. If you’ve already tested both Google & Bing and are looking to diversify your traffic in paid search. Then Yandex is a great option for you.
Signup To Yandex
